BRAND STRATEGY / IDENTITY DESIGN
Bonham for DougCo
Putting people before politics in Douglas County, Colorado.
With deep family roots in education and activism, paired with a career dedicated to community-building and advocacy, a run for public office seemed the natural next step for nonprofit communications executive Irene Bonham.
For 2026, she set her sights on becoming elected to the Board of Commissioners in Douglas County, Colorado.
Approach
Our collaboration focused on crystallizing Irene’s brand vision and strategy, as well as creation of an identity system, messaging and campaign materials to set her apart from the competition and engage with Douglas County’s 330,000+ registered voters.
Insight
Douglas County voters are tired of cronyism and closed-door governance. They want leadership that actually listens and puts people ahead of politics.
Impact
Launched in January 2026, Bonham’s grassroots campaign quickly gained attention and support from the Douglas County community. She earned unanimous support from the Democratic Assembly in March, and received over 41,000 votes in the June 30 primary election — an increase of 65% compared to the previous Democratic candidate in 2022.
Next stop? The General Election on November 3, 2026.
Bonham for Douglas County campaign video, conceived and produced by the amazing team at Torch.